Building a website for a Hair Salon
Stag & Doe
We helped a local barbershop owner bring his rebrand to life with a stunning new website, professional photography, and an announcement video that turned heads.
Stag & Doe is a modern barbershop and salon based in New Jersey. After years of operating under a previous brand, the owner made the bold decision to rebrand, relaunch, and reintroduce the business to the community with a fresh identity and elevated experience.
Like many small business owners, he wore every hat — cutting hair, managing the books, handling marketing — and building a professional website was the one thing he couldn’t crack on his own. After multiple failed attempts with DIY website builders and freelancers who didn’t deliver, he was ready for a team that could actually get it done.
Client Challeges
The owner of Stag & Doe came to us after multiple failed attempts at building a website on his own — every try ended in wasted time and a site he wasn’t proud of. He was in the middle of a full rebrand and needed a partner who could translate his new vision into a digital presence that matched the quality of his work in the chair. On top of that, he had zero professional content to work with — no photography, no headshots, and no video to announce the rebrand to his audience.
Our Solution
We took Stag & Doe from concept to launch with a complete digital package — a clean, modern website designed to convert visitors into booked appointments, a professional announcement video introducing the new brand to the community, and a full on-site photography session capturing the salon interior, styling details, and individual team headshots. The result was a cohesive brand presence the owner could finally be proud of — one that matched the quality of the experience inside the shop.
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Services provided
Web Design
We designed a modern, visually striking layout that reflects the Stag & Doe brand — clean lines, bold typography, and a color palette that matches the energy of the salon. Every page was crafted to guide visitors toward booking an appointment.
Web Development
Our development team built the site on a fast, reliable platform with mobile responsiveness baked in from the start. The site loads quickly, looks sharp on every device, and is easy for the owner to manage on his own.
Copywriting
We wrote every word on the site — from the homepage headline to the service descriptions — capturing the voice and personality of Stag & Doe while keeping the messaging clear, concise, and conversion-focused.
Photography
We conducted a full on-site photo session capturing the salon interior, styling details, and professional headshots of each team member. Every image was edited and optimized specifically for the website.
Video Production
We produced a rebrand announcement video designed to introduce the new Stag & Doe identity to the local community. From concept to final edit, the video was built to generate excitement and drive traffic to the new site.
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