An existing email list (opted-in) they haven’t fully leveraged
A promotional calendar that deserves consistent execution
Customers who buy more than once and should be hearing from them regularly
A desire to stop being entirely dependent on paid channels
Transactional emails (bookings, purchases, appointments) that need to look and feel on-brand
The Problem With How Most SMBs
Run Email
52 weeks. 2 sends. The list grew the whole time.
The list is growing but rarely used
When emails go out, they look like 2012 (wall of text, plain fonts,
no structure)
Emails land in spam because SPF/DKIM/DMARC were never set
up
There's no welcome sequence, so new subscribers cool off
immediately
Transactional emails (booking confirmations, receipts) are
ugly and off-brand
There's no promotional calendar — emails go out when
someone remembers
An email list is the only marketing asset you truly own. If Facebook, Google, or Instagram turned off tomorrow, your list is still yours. Most businesses are under-investing in this by an order of magnitude.
An email list is the only marketing asset you truly own. If Facebook, Google, or Instagram turned off tomorrow, your list is still yours. Most businesses are under-investing in this by an order of magnitude.
What Email Marketing Solves
A managed program that:
Sets up
deliverability
properly
so your emails land in inboxes
Builds on-brand
templates
so every send looks like your business
Runs a real
promotional
calendar
tied to your sales cycles
Executes the
sends
on the cadence you choose
Measures what
matters
opens, clicks, revenue, unsubscribes
Packages
Three cadences, depending on how often you want to be in the inbox. We’ll scope the right one on the consult.
01
2 emails / mo
Starter
Up to 2 emails/month. You provide content direction; we handle build, send, and reporting.
02
4 emails / mo
Standard
Up to 4 emails/month. We handle copy + strategy + build + send + reporting.
03
weekly sends
Full Service
Weekly sends. Full copy, promotional calendar management, deep reporting.
What You Get
One-Time Setup
weeks 1–3
Email marketing platform setup or access
Email list import and verification (opt-in status confirmed)
List segmentation by audience type (if applicable)
No. Sending to non-opted-in lists is a fast path to spam folders and regulatory risk. If your list isn’t opted-in, we’ll help you build a compliant list instead.
“What platform do you use?”
Depends on your needs and existing stack. Common choices: Shopify (e-commerce), ActiveCampaign, Mailchimp, HubSpot. We’ll recommend during the consult.
“Can you write emails in my voice?”
Yes. Standard and Full Service tiers include copywriting. We interview you during onboarding to capture voice and review the first batch of sends together before anything goes out unassisted.
“What counts as an ‘email’ — one send, or a campaign?”
One send counts as one email, regardless of whether it goes to your whole list or a segment. A sequence (e.g., a 4-email welcome flow) is counted as 4 emails during setup but runs automatically after, not against your monthly count.
Transactional emails are scoped separately — usually set up during Setup and then run automatically. They don’t count against your monthly campaign email count.
“How do you measure success?”
We define this during onboarding. For most clients: revenue per email, click rate, and list growth over time. We don’t obsess over opens — Apple’s privacy changes made that metric noisy for everyone.
Contact Our Sales Team To Learn More About Us
We believe in the strength of teamwork and collaboration, fostering a culture where diverse perspectives and collective expertise converge to deliver holistic and impactful digital solutions